摘要：青春偶像剧自引入中国内地，受到观众的喜爱与追捧。近年来，中国内地青春偶像剧呈井喷式发展，在市场份额中占有较大比重。但是，由于青春偶像剧的受众主体是青春期的青少年，主题又以浪漫爱情为主，再者，剧情内容相差无几，青春偶像剧常常为大众所诟病，学者也多从负面评价与研究该类型剧。基于以上情况，本文将通过对近三年流行的中国内地偶像剧进行研究，从市场、示范、跨域三个方面举例分析青春偶像剧的正面效应，给予该类电视剧应有的评价,并给予青春偶像剧发展建议。

关键词 电视剧 青春偶像剧 类型剧

Title The Positive Effect of Youth Idol Drama

Abstract：Audiences has been fond of the youth idol drama ,since it was imported to Chinese mainland. In recent years, it has developed rapidly and shared a larger proportion in the market.   However，

as the audiences of this TV drama are adolescents, the theme is about romantic love story, plot and content is almost the same, the youth idol drama is often criticized by public. At the same time, scholars also do research on the negative aspect of the type of TV drama. Based on the above, this article will study on the popular Chinese youth idol drama in the past three years, analyze the positive effects of youth idol drama from the three aspects  of market, demonstration, cross-domain communication, and give the proper assessment on this kind of TV drama.

Keywords  TV Drama  Youth Idol Drama  Types of TV Drama

目 次

1 绪论 1

2 青春偶像剧的定义与特点 2

2.1 青春偶像剧的定义 2

2.2 青春偶像剧的特点 3

2.3 青春偶像剧在中国的发展 7

3 青春偶像剧的正面效应 10

3.1 正面引导的示范效应 10

3.2 效益明显的市场效应 13

3.3 文化价值的跨域效应 16

4 给予青春偶像剧的建议 20

4.1 传承中华优秀传统文化，正确引领社会风尚 20

4.2 提高审查人员素质，加强把关力度 20

4.3 顺应时代潮流，挑选合适的创作 20

结 论 21

致 谢 22

参考文献 23

图3.1 《微微一笑很倾城》同款商品销量图 13

图3.2 《倩女幽魂》手游下载量变化图 14

图3.3 《倩女幽魂》百度点击量趋势图