商业美陈设计和文献综述
商业美陈设计师应该具备丰富多元的文化素养，较强的设计创意、组织协作能力。熟练掌握系统的设计方法和技能，并且把握时代及空间展示专业的发展规律，对该专业设计所涉及的设计的空间、造型、声光、等方面具备很强的艺术创造和综合表达能力，具备现代科技技术和设计心理学、人机工程学等相关方面学科知识。
产品的元素设计的出发点是能够建立在客户的一般需求和大众的审美之上，因此它是一种综合性很强的广告宣传手法，所以与一般广告不同，更加强调突出设计造型的艺术主题、艺术表现手法。
关键词 展示设计；室内设计；环境艺术；
毕业论文外文摘要
Title Art display revolution design business
Abstract
As the growing needs of current market, Commercial Interior Design is a highly integrated and special subject, which is subordinate to the Interior Design, but has its own characters. It is a new born modern subject, and a combination of Interior Design, Environmental Landscape Design Art, and Exhibition Design, which is a highly integrated subject.
As a professional Commercial Interior Designer, he or she should have a rich and perse cultural awareness, high creativity, and capable to organize and collaborate. Also, he or she would better have skillful commercial mall designing ability, and sensitive to modern design developing rules, specializing in the design of the space involved in the design, modeling, sound and light, etc.Strong artistic creation and comprehensive skills, and modern technology and design psychology, ergonomics and other related aspects of academic knowledge are also required.
A product's elemental design should build on the requirements of customer and the public aesthetician. Thus, it is a highly integrated advertisment, and different from normal advertising, it emphasis on the artistic theme and expression of style designing.
Keywords Display design; Interior design; Environmental art;
目 次
1引言 1
2 论文课题研究的目的、意义 2
2.1商业美陈的起源与发展 2
2.2百货业的基本信息 2
2.2.1 百货设置的规律、需求 2
2.2.2 对百货商场的建筑需求 3
3 商业美陈的基础展示 4
3.1 美陈视觉色彩的构成 4
3.2 美陈展示的运用 4
3.2.1 vp点展示 4
3.2.2 橱窗展示 5
3.2.3 大厅、走廊、入口展示 5
3.3 美陈展示的主题性 6
4 前期商业美陈的实地调查、研究 7
4.1国内商业美陈的现状分析 9
4.2 商业美陈的普遍性问题 9
5 本次商业美陈的设计定位方案及说明 10
5.1设计定位：夏季商业美陈 10
5.1.1 空中装饰设计 12
5.1.2 DP点美陈设计 13
5.1.3 雕塑小品设计 15
5.1.4 走廊悬挂装饰设计 16
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