中小型企业员工激励机制存在的问题及对策研究
毕业论文关键词：服务型员工；中小企业；激励因素；激励机制
Research on Problems and Countermeasures of employee incentive mechanism in small and medium sized enterprises
--- as the Honeymoon Dessert in Super Brand Mall an example
Abstract: With the rapid development of economy, the role of service oriented enterprise employees in the current industrial structure of enterprises is becoming more and more important, and began to become the main force in the development of small and medium enterprises. But compared to the temporary part-time employees, full-time service staff in terms of personality traits, job requirements and personal values such as is its not the same idea, the traditional personnel management have been behind the times of the pace. This paper introduces the research method and background in the first chapter, the second chapter reviews on the research of the incentive mechanism of listed and related service industry employees, explains the related theories of incentive mechanism of service industry employees, analysis of full-time service workers have low education, pay utility, work pressure, work on time without time the energy to maintain personal interest and the status , taking the Honeymoon Dessert in Super Brand Mall for example, through questionnaire survey and interviews, the results show that the full time service employees, incentive mechanism mainly exists in the problem:Grassroots employees do not understand the social security, employee relations between employees affect the work incentives of single the promotion system, needs to be improved, the lack of occupation career planning guidance. And according to the enterprise management itself and the staff inpidual two angles to analyze the cause of the problem. On the basis of the reason, this paper follows the principle of combining the material and spiritual motivation, and designs the incentive countermeasures for the personal development of employees and the maximization of the common interests of the enterprise.
Key words: service employee; small and medium business; Incentive factors; Incentive mechanism
目 录
一、绪论 1
（一）研究背景 1
（二）研究意义 1
（三）研究方法 1
（四）研究内容和研究思路 2
二、国内外文献研究综述 3
1、国外研究综述 3
2、国内研究综述 4
三、 基本概念和相关理论 5
（一） 基本概念 5
（二）激励理论概述 6