Mary Kay基于E-IMC 4I原则的化妆品微信营销分析(3)
Third is the significance for Mary Kay. The use of WeChat marketing, not only promote products and services of Mary Kay, but also pay attention to of communication form, pay more attention to user experience and respect the user experience, the marketing based on that more likely to win customers loyalty to business, brand and product, and further to obtain a large, private, valuable customer groups.